OUR SUSTAINABLE DENTAL CARE
Our sustainable dental care combines effective cleaning with maximum environmental protection. Whether you prefer our award-winning toothpaste in a jar or appreciate the classic handling of toothpaste in an aluminum tube – at Ben&Anna, you'll find the right solution for every need. From fluoride-free toothpaste to whitening formulas with activated charcoal: We rely on 100% certified natural cosmetics that protect your teeth and preserve the oceans.
Bestsellers and Value Sets
Set of 4 Toothpaste in a Glass Jar
Toothpaste Tube Set of 6
Toothpaste Without Fluoride - Bestseller Set
Toothpaste in a glass jar
TOOTHPASTE - WHITE WITH FLUORIDE
TOOTHPASTE - WHITE WITHOUT FLUORIDE
BLACK TOOTHPASTE - WITHOUT FLUORIDE
TOOTHPASTE - SENSITIVE WITHOUT FLUORIDE
Toothpaste Tube
TOOTHPASTE TUBE - WHITE WITH FLUORIDE
TOOTHPASTE TUBE - SPEARMINT WITH FLUORIDE
TOOTHPASTE TUBE - WILD BERRY WITH FLUORIDE
TOOTHPASTE TUBE - BLACK WITH FLUORIDE
TOOTHPASTE TUBE - CINNAMON ORANGE WITH FLUORIDE
TOOTHPASTE TUBE - COCO MANIA WITH FLUORIDE
Toothpaste Tube Set of 6
Bamboo Toothbrush
EQUALITY TOOTHBRUSH - BEN&ANNA
EQUALITY TOOTHBRUSH - ANNA&ANNA
EQUALITY TOOTHBRUSH - BEN&BEN
Plastic-Free & Stylish: Toothpaste in a Jar
Our sustainable toothpaste in a jar is at the heart of Ben&Anna. It's the perfect choice for anyone looking to completely eliminate plastic from their bathroom. The included wooden spatula allows for hygienic and easy dispensing of the toothpaste.
- Special Features: We also specifically offer variants as fluoride-free toothpaste (e.g., our Sensitive with chamomile or Black with activated charcoal).
- Ingredients: Many of our formulations are also crafted as sorbitol-free toothpaste to guarantee safe care even for specific intolerances.
Classic & Recyclable: Toothpaste in an aluminum tube
You love the familiar application from a tube, but don't want to create plastic waste? Our toothpaste in an aluminum tube offers you exactly that. Aluminum is a valuable raw material that can be recycled infinitely without losing quality.
- Effectiveness: In our aluminum tubes, we primarily rely on natural sodium fluoride to actively strengthen your tooth enamel and effectively prevent cavities.
- Taste experience: From refreshing Spearmint to fruity Wild Berry and exotic Cinnamon Orange – our tube toothpaste cleans thoroughly and leaves an incomparably fresh feeling in your mouth. Naturally free of microplastics, parabens, and phthalates.
FREQUENTLY ASKED QUESTIONS
Which Ben&Anna toothpaste is best for white teeth?
Which Ben&Anna toothpaste is best for white teeth?
Ben&Anna offers various toothpastes that sustainably whiten teeth. However, the bestseller and most popular among customers is the BEN&ANNA TOOTHPASTE IN A JAR WHITE WITH FLUORIDE. It is particularly effective against tooth discoloration and is still 100% natural. Natural pineapple extract gently and carefully removes discoloration.
Is Ben&Anna toothpaste fluoride-free?
Is Ben&Anna toothpaste fluoride-free?
Ben&Anna toothpaste is available with and without fluoride, depending on your preference and taste. It always contains 100% natural ingredients such as healing earth, aloe vera, and mint.
Which is the best fluoride-free toothpaste?
Which is the best fluoride-free toothpaste?
Ben&Anna offers several fluoride-free toothpastes. TheBEN&ANNA TOOTHPASTE IN A JAR WHITE is particularly popular. Many customers emphasize its cleansing and nourishing effect without fluorides. Ben&Anna's Black variant also impresses without fluorides.
When to use fluoride-free toothpaste?
When to use fluoride-free toothpaste?
The decision to use fluoride-free toothpaste can be made individually. Some people prefer fluoride-free toothpaste for various reasons, including personal preferences or health concerns.
Which toothpaste is best for sensitive teeth?
Which toothpaste is best for sensitive teeth?
Ben&Anna also offers a sensitive toothpaste, specially formulated for sensitive teeth. This contains ingredients such as chamomile to protect teeth and gums.
Which is healthier, toothpaste with or without fluoride?
Which is healthier, toothpaste with or without fluoride?
The question of whether toothpaste with or without fluoride is healthier is controversial. Fluoride has proven cavity-preventing properties, but some people prefer fluoride-free toothpaste for personal reasons. It is advisable to discuss this with a dentist to make the best choice for individual needs.
Why do you use aluminum tubes instead of plastic?
Why do you use aluminum tubes instead of plastic?
Plastic tubes are difficult to recycle and pollute the environment for centuries. Our toothpaste in an aluminum tube, on the other hand, is 100% recyclable. We also use a high proportion of recycled aluminum, which saves energy during production.
Does Ben&Anna have toothpaste without sorbitol?
Does Ben&Anna have toothpaste without sorbitol?
Yes, we know that many customers are looking for a sorbitol-free toothpaste. Check the detailed ingredient lists for our glass variants such as Black or Sensitive to find the right sorbitol-free care product
Does your toothpaste contain microplastics?
Does your toothpaste contain microplastics?
Definitely not! As certified natural cosmetics, our entire dental care range is guaranteed to be free from microplastics, synthetic fragrances, and harmful propellants.
Are the toothpastes vegan and cruelty-free?
Are the toothpastes vegan and cruelty-free?
Yes, all Ben&Anna products are 100% vegan. We believe in beauty and care without animal suffering.
How do I hygienically apply toothpaste from the jar?
How do I hygienically apply toothpaste from the jar?
Each jar comes with a small bamboo spatula. Use it to scoop a small amount of the toothpaste in the jar onto your toothbrush. This keeps the contents clean and fresh.
BEN & ANNA Toothpaste
FLUORIDE-FREE TOOTHPASTE
Fluoride-free toothpaste is an alternative for people who want to avoid fluoride. These toothpastes use other mineral or plant-based ingredients for caries prevention. Ben&Anna offers fluoride-free options that effectively combat plaque and caries.
BEST TOOTHPASTE
The best toothpaste depends on individual needs, such as sensitive teeth or preferences for natural ingredients. Ben&Anna offers a selection of vegan, eco-friendly toothpastes that are free of harmful chemicals and promote sustainable oral care.
TITANIUM DIOXIDE TOOTHPASTE
Titanium dioxide is often used in toothpaste to achieve a white color. However, there are concerns about the safety of this ingredient, as some studies indicate potential health risks. Ben&Anna focuses on transparency and natural ingredients to ensure their products are safe and effective.
FLUORIDE-FREE TOOTHPASTE TEST WINNER
Fluoride-free toothpastes are often tested to confirm their effectiveness. Ben&Anna's fluoride-free toothpastes have performed well in various tests, using natural ingredients that ensure healthy teeth without relying on fluoride.
TOOTHPASTE WITHOUT FLUORIDE AND WITHOUT MICROPLASTICS
More and more people are paying attention to the ingredients in their oral care products. Our fluoride-free toothpaste not only contains no artificial additives but also no microplastics. The natural formulas clean gently yet thoroughly – for a good feeling in the mouth and when brushing your teeth.
ACTIVATED CHARCOAL TOOTHPASTE
For everyone who wants naturally whiter teeth, we offer a toothpaste with activated charcoal. It gently removes discoloration and ensures a radiant smile – completely without chemical bleaching. Ideal for coffee, tea or wine drinkers.


